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  • Live-Tweet with a purpose
    Live Tweeting an event, especially one that's live streamed, is a great way to engage an audience in a conversation. It's also a time commitment, so you want to be sure to do it well and to find a way to measure your success.
  • 3.5 million reasons to think about SEO
    The Digital and Social Media Communications team discusses the importance of SEO and highlights best practices for SEO in the UO Web Standards.
  • Why closed-captioning is important, and how to do it
    When I get done editing a video and uploading it to YouTube, I know there's one more step before the video is complete: Embedding closed-captions so the video is accessible to all.
  • Jumpstart your social media efforts with our worksheet
    Be ready for social media with a plan. By writing out the answers to questions in our worksheet you'll be off and running toward a social media strategy that will work for you. ...